Catch the accounts that never open a ticket
A silent churn risk files no complaints and creates no tickets; it just quietly stops using the product. There's nothing loud to react to, which makes these accounts invisible to any team relying on support volume or manual check-ins to gauge health.
Continuous behavior benchmarking: Track real workflow velocity and feature drops, not just login uptime.
Portfolio-wide scanning: Maintain risk observation across mid-market and self-serve tiers, where human check-ins are rare.
Identify workflow breaks: Flag when a lookalike customer segment suddenly drops its core feature adoption.



